In January 2018, we commissioned some research to look at the cuisines people were cooking at home. While Italian food remains hugely popular (regularly cooked by 42% of people in the UK), it was clear that French food was falling from grace with less than 10% of us cooking it regularly. Particularly amongst foodies, however, there is a growing interest in Asian cuisines with Indian, Chinese and Thai food all being cooked at home regularly.
Gradually, the UK population (particularly the UK’s foodies) is recognising that there is a lot of complexity in each of these cuisines and it is worth digging below the surface. While in the past we might have been happy with Anglicised takes on international fare, we’re now hungry for authenticity, seeking out recipes for regional Chinese dishes, information about far-flung flavours and even exploring almost unknown cuisines such as East African.
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Global cooking: how specialist ingredients became a British staple
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